[libreoffice-marketing] Free & Libre are bad "selling points"

HI :)

Happy New Year everyone! :)

Free means "has no value", "is worthless", "cheaper than "cheap and nasty"", "so 
bad it can't be sold", "not worth having", "about the same value as garbage".  
Lets NOT use this as a marketing ploy!

Libre is a difficult concept especially in countries like mine that has never 
valued that concept.  My country is ruled by 1 person at the top - gives some 
people rights and privileges it denies others - people obey commands given by 
superiors.  We have an annual celebration to remind ourselves of a day the 
people failed to overthrow the King and we do this by burning an effigy of Guy 
Fawkes (the man that volunteered to complete the suicide mission to kill the 
monarch).  The people in my country prefer to comply with anything we are told 
to do by anyone we perceive as being in charge.  


However, there are a few individuals that like to "be cool" or "be stylishly 
ahead of fashion rather than fashion victims" but again they are usually 
following someone else's lead.

Regards from
Tom :)









________________________________
From: Stefan Weigel <stefan.weigel@bildungskreis.org>
To: marketing@libreoffice.org
Sent: Sat, 1 January, 2011 8:29:00
Subject: Re: [libreoffice-marketing] Making LibO Remarkable 2

Hi Dave,

Am 01.01.2011 02:39, schrieb Dave Johnson:

> Our #1 goal should be to make a better product than the other
> guy.

IMO the goal should be, to create a (very) good product. I don´t
want ot look at "other guys" in sense of competition. Surely
interaction with others is good for exchange of experiences and ideas.

> So the #2
> goal is to increase our growth, in terms of market share.

What concrete benefit do we have from a big market share. What are
the disadvantages of less market share?

> From http://wiki.documentfoundation.org/TDF/Next_Decade_Manifesto I
do not read any reason for competition or fighting for market share.

Stefan

-- 
LibreOffice - Die Freiheit nehm' ich mir!

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