Re: [libreoffice-marketing] Video of LibO presentation from last weeks Flourish Conference available

On 04/15/2011 02:22 PM, Friedrich Strohmaier wrote:
> Hi Italo, *,
>
> Italo Vignoli schrieb:
>
> > Apologies for top posting, but smartphones are a real pain. Please
> > comment my presentation trying to be as severe as possible.
> Well I followed it from the very beginnig to the very end, which usually
> I don't with videos, which I could watch "later if there is time for".
> Will say: It was interesting and informativ even for me knowing much of
> the topic.
>
> What I was missing was the efforts of the DVD Project(s), which are
> going their first steps. Even if the Libreoffice-Box is only available
> in german for the moment and a northamerican DVD and a brasilian DVD are
> under way, at least a short note would be fine.
Thanks from the LibreOffice North American Community DVD Project.  We 
are 99% done and working on the DVD case artwork and inserted pamphlet.  
We could say that as soon as we get these done, we are ready for the 
first "publication" of our DVD.  We are that close.

The efforts of these community projects are important to LibreOffice, I 
believe.  Unlike MS, LibreOffice is "community based" with volunteers 
from around the world doing their part in making this office suite they 
best they can.  Those who cannot contribute coding are helping with the 
marketing aspects.  There are communities that feel left out.  They have 
stated in the past that software developers are not targeting their 
communities [like the Hispanic communities] and their needs.  
LibreOffice "Community" projects are an important way to address these 
needs.  LibreOffice-Box started with their German DVD, and the NA group 
developed it to serve the English community.  We have people working on 
translating our version to Spanish so it would support the needs of our 
Spanish speaking communities in the USA as well as Mexico and other 
countries on this side of the Atlantic that speak a version of Spanish 
as their default language.  We are also working on doing the same for 
the French speaking communities.

Brazil has a great past for having a community approach to supporting an 
open-source office suite.

I believe there are other community-based projects that are making an 
effort to make a distribution DVD that fits their communities' needs.

So to me, Community-Based is the way to go for marketing LibreOffice.  
The importance of these groups to support LibreOffice and do all they 
can to promote LibreOffice in a way that supports what their people, 
community, region, needs is a marketing idea that has worked in the past 
for many different products.

TDF/LibreOffice should mention the fact that there are project that are 
promoting their software as a product that supports the needs of these 
communities and ethnic groups.  The work of Community-Based projects 
should be reconciled for their efforts.  We have dedicated our time, and 
sometimes money, to make/market a project that supports LibreOffice as 
the best possible office suite for our local, community, regional needs.

We may not be part of the central controlling/developing/marketing 
group, but we are doing everything we can to help out the 
TDF/LibreOffice cause.  All the groups of people who volunteer should be 
acknowledged in any presentation.  Am I right or wrong?

> Why?
>
> A DVD is bridging "the last mile" to customers, not that familiar with
> the web, or not trusting software just downloaded without beeing at
> least
> "confirmed" by an (expensive!) product key. Remember: It's
> "office"-software, handling trusted contents!
>
> There is no way more trustworthy to get our software, than handed
> physically by a person known and trusted.
Thanks for saying this.  I know many people and businesses that will not 
go online to get any software, paid or free.  They require a 
"professional looking" CD or DVD version of the software if they are to 
use the software.

> > I already
> > know that the rythm is way too slow, and I should speed up a little.
> > Also, I should add some transitions, to keep up the production of
> > endorphines. But I really would like to get opinions of English
> > natives and US residents.
> Well, I'm neither of these - hope it helps nevertheless :o))
>
> [..]
>
> > > http://flourishconference.blip.tv/file/4987563/
> Sadly we don't succeed to get the focus of the marketing guys and gals.
> We urgently need marketing maintenance! ;o))
>
>
> Gruß/regards


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